fix(pricing): every tier claim now true or honest; build real priority queue

Audited all tiers vs code. BUILT priority build queue (both enqueue sites set BullMQ priority by plan, enterprise>team>pro>hobby). Made honest what is not built and cannot be built remotely: Custom domain -> coming soon; Team RBAC -> Audit log + RBAC coming soon; dropped Team 99.9 SLA; reworded FAQ rate-limit, cold-start sub-50ms, 30-day-retention and auto-TLS claims to reality; quota FAQ no longer promises unbuilt overage billing; JSON-LD offers aligned, Team price 149->199. Verified-true kept: server limits 1/5/25/inf and daily caps 5/40/50 enforced, faster paid Claude analysis, source export.

Co-Authored-By: Claude Opus 4.8 (1M context) <noreply@anthropic.com>

apps/api/src/lib/queue.ts

@@ -1,6 +1,15 @@
+import type { Plan } from '@bmm/llm';
 import { Queue } from 'bullmq';
 import { getRedis } from './redis.js';
 
+// BullMQ priority: LOWER number = processed sooner. Paid tiers jump ahead of
+// free in the shared build queue — this is what makes the "priority build
+// queue" plan claim actually true.
+const PLAN_PRIORITY: Record<Plan, number> = { enterprise: 1, team: 2, pro: 3, hobby: 4 };
+export function buildPriority(plan: Plan): number {
+  return PLAN_PRIORITY[plan] ?? 4;
+}
+
 export interface BuildJobData {
   buildId: string;
   serverId: string;

apps/api/src/routes/servers.ts

@@ -37,7 +37,7 @@ import { encryptSecret } from '../lib/crypto.js';
 import { stopContainer } from '../lib/docker.js';
 import { SERVER_LIMITS, getOrgBilling } from '../lib/plan.js';
 import { cacheSpec, loadSpec, overwriteSpec } from '../lib/preview-cache.js';
-import { getBuildQueue } from '../lib/queue.js';
+import { buildPriority, getBuildQueue } from '../lib/queue.js';
 import { BUILD_DAILY_LIMIT, PREVIEW_DAILY_LIMIT, checkDailyLimit } from '../lib/rate-limit.js';
 import { buildChannel, getSubscriber } from '../lib/redis.js';
 import { requireAuth } from '../plugins/session.js';
@@ -525,7 +525,9 @@ export async function serverRoutes(app: FastifyInstance): Promise<void> {
       .returning();
     if (!build) return reply.code(500).send({ error: 'build_create_failed' });
 
-    await getBuildQueue().add('generate', {
+    await getBuildQueue().add(
+      'generate',
+      {
         buildId: build.id,
         serverId: server.id,
         orgId: user.orgId,
@@ -535,7 +537,9 @@ export async function serverRoutes(app: FastifyInstance): Promise<void> {
         serverName: name,
         secrets: secretValues,
         previewId,
-    });
+      },
+      { priority: buildPriority(plan) },
+    );
 
     await audit({
       orgId: user.orgId,
@@ -631,7 +635,9 @@ export async function serverRoutes(app: FastifyInstance): Promise<void> {
       .set({ status: 'queued', updatedAt: new Date() })
       .where(eq(mcpServers.id, server.id));
 
-    await getBuildQueue().add('generate', {
+    await getBuildQueue().add(
+      'generate',
+      {
         buildId: build.id,
         serverId: server.id,
         orgId: user.orgId,
@@ -640,7 +646,9 @@ export async function serverRoutes(app: FastifyInstance): Promise<void> {
         slug: server.slug,
         serverName: server.name,
         secrets: parsed.data.secrets,
-    });
+      },
+      { priority: buildPriority(billing.plan) },
+    );
 
     await audit({
       orgId: user.orgId,

apps/web/app/(marketing)/pricing/page.tsx

@@ -37,9 +37,9 @@ const TIERS = [
       '5 MCP servers',
       '1M tool calls / month',
       '40 prompt analyses / day',
-      'Custom domain',
       'Priority build queue',
-      'Email support, 1 business-day SLA',
+      'Custom domain · coming soon',
+      'Email support, 1 business-day response',
     ],
     cta: 'Start Pro',
     href: '/settings/billing?tier=pro_monthly',
@@ -49,15 +49,15 @@ const TIERS = [
     name: 'Team',
     price: '€199',
     tag: '/ month',
-    description: 'For teams with RBAC, audit, and 99.9% SLA needs.',
+    description: 'For teams that need an audit trail and room to scale.',
     model: 'Claude AI',
     modelDetail: "Anthropic's flagship quality",
     features: [
       '25 MCP servers',
       '10M tool calls / month',
       '50 prompt analyses / day',
-      'RBAC + extended audit log',
-      '99.9% uptime SLA',
+      'Audit log',
+      'RBAC · coming soon',
       'Shared Slack channel support',
     ],
     cta: 'Start Team',
@@ -89,7 +89,7 @@ const FAQ = [
   },
   {
     q: 'What happens if I exceed my quota?',
-    a: 'Hobby: 429 with a hint to upgrade. Pro/Team: overage at €0.02 per 1000 calls, billed the following month. Soft caps configurable.',
+    a: 'Daily build and analysis limits return a 429 with a clear upgrade hint. Monthly tool-call volumes are generous soft limits — we reach out before anything is capped.',
   },
   {
     q: 'Annual billing?',

apps/web/lib/seo.ts

@@ -61,11 +61,11 @@ export const FAQ: FaqItem[] = [
   },
   {
     q: 'Cold starts?',
-    a: 'No cold starts. Containers stay warm. Sub-50ms tool-call overhead on average for in-region requests.',
+    a: 'No cold starts — each server runs in a container that stays warm (auto-restarts on failure), so there is no spin-up delay on a tool call.',
   },
   {
     q: 'Rate limits?',
-    a: 'Default 100 requests/min/IP per tool. Configurable per server. Quota enforced at the proxy layer before hitting your container.',
+    a: 'Every request is gated by OAuth 2.1 before it reaches your container. Configurable per-server rate limiting is on the roadmap.',
   },
   {
     q: 'How fast is generation?',
@@ -73,7 +73,7 @@ export const FAQ: FaqItem[] = [
   },
   {
     q: 'Logs and metrics?',
-    a: 'Live log streaming to the dashboard, structured tool-call metrics (P50/P95/P99 latency, error rate, per-tool throughput) — all retained for 30 days.',
+    a: 'Live build-log streaming to the dashboard, plus structured tool-call metrics — latency, error rate and per-tool throughput — viewable per server.',
   },
   {
     q: 'What if I cancel?',
@@ -81,7 +81,7 @@ export const FAQ: FaqItem[] = [
   },
   {
     q: 'Custom domain?',
-    a: 'Pro plan and above. Add a CNAME, we provision a TLS certificate automatically.',
+    a: 'On the roadmap. Today every server is reachable at a buildmymcpserver.com URL with TLS; bring-your-own-domain support is coming.',
   },
 ];
 
@@ -107,12 +107,12 @@ const OFFERS = [
     name: 'Pro',
     price: '49',
     description:
-      '5 servers, 1M tool calls/month, custom domain, priority build queue, email support.',
+      '5 servers, 1M tool calls/month, faster Claude analysis, priority build queue, email support.',
   },
   {
     name: 'Team',
-    price: '149',
-    description: '25 servers, 10M tool calls/month, RBAC + audit log, 99.9% SLA, Slack support.',
+    price: '199',
+    description: '25 servers, 10M tool calls/month, audit log, shared Slack support.',
   },
   {
     name: 'Enterprise',